the near mythical thing…

1338165  So here I am in France with my sisters family..

  Now this isn’t exactly a break, more a sort of working    .holiday….

  Taking paint over for the interior decorator/builder…

  Meeting the Mason that is going to do the exterior renovation work, and probably the interior plastering..

Getting him to give us a quote (a “devis” in France)

On Saturday I am going to meet the guy that does the heavy lifting in the gardening department, a french guy called Bruno.

Bruno is a real character with a decent facebook account and seems to post stuff on it just about every day, several times a day sometimes.

A lot of it is cat videos and general stuff but it serves a purpose for us, whether he knows it or not !

It keeps him sort of “front of mind” and, given we haven’t seen him since December, that is quite important for me, and for him.

It’s important for me because once I have found a good person to work for me I want to keep in touch with them.

And given that gardening is so seasonal having a facebook account that keeps someone “front of mind” is really useful..

My UK gardener is a character as well, but he doesn’t have a facebook account and I don’t even know if he is still doing gardening !

A different illustration of the power of social media ?

New Product Page

The start of this year I decided to do some spring-cleaning on the website and on the products that I have created.

The first thing I discovered was that I have over 25 products in the system !

Some are free products used as giveaways to attract people into the system, some are mid-range products in the $200 to $500 range, and some are products over $1000.

What I also realised was that not all of them had proper descriptions, and some of the more higher value products didn’t even have sales pages !

This has all been corrected and there is now a brand new website.

Visit this page at  https://sarahstaarproducts.com

The Importance of the Sales Funnel 

You know that one of the things that makes me different to lots of other marketers is that I like to test things and optimize processes so that they they work really well ?

One of the most important processes for Internet Marketers is the Sales Funnel.

And a tested and optimized sales funnel is really really important.

There are several ways to build a sales funnel, and there are several key software tools that you can use.

I used to do it all manually with code, which was fine, but difficult to change.

Nanacast then came along, which is a mixture of shopping cart and sales funnel software.

Recently I discovered ClickFunnels (www.clickfunnels.com).

Yes, it is expensive but it paid for itself 15 and more times over the other weekend !

This gives me the ability to build pages and change things around quickly, get good statistics, all of which makes testing easier and means that I can optimise the efficiency of the funnel.

The other thing I can do is implement a sort of “holy grail” of professional internet marketers which is the near mythical “One Click Upsell”.

And that was how I made several thousand $$$$ by creating a few more sales funnels with the “One Click Upsell”, oh and not forgetting the downsell as well !

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Free Internet marketing Tools 

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Bitly

https://bitly.com

Most people use Bitly for URL shortening, but the real power of this platform comes from its analytics.

Easel

http://www.easel.ly

Free tools for creating and sharing inforgraphics. The templates allow anyone to create a professional looking graphic.

SEO Toolbar

tools.seobook.com/seo-toolbar

On of the most popular tools available, The SEO Toolbar puts a ton of information at your fingertips including backlinks and competitive research.

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Movies

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Steve jobs movie

I have to admit I am not really an Apple fan. However I do find the story of Apple interesting after seeing the film “Pirates Of  Silicon Valley”.

I ordered the movie Steve jobs on Blu-Ray, for some reason Amazon sent me 2 copies and only charged me for 1 copy, result!

I found the film interesting, but not brilliant, to be honest I think the film “Pirates Of  Silicon Valley” is a better more interesting story!

Tv shows

Halt and Catch Fire

WOW you have to see this series!  This is such a good tv show that I watched series  1 and 2 back to back last weekend.

Halt and catch fire is a tv series set in the early 1980s, dramatising the personal computing boom through the eyes of a visionary, an engineer and a female programmer , who reminds me a little bit of myself,  whose innovations directly confront the corporate behemoths of the time.

All the best,

From a sunny and April shower France,

Sarah Staar 

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